Insights

Writing and research and stuff

joe Brown joe Brown

Innovation through the wrong end of the telescope

New study on AI use in 41.3M scientific studies: Scientists using AI publish 3x more papers, get 4.8x more citations, become team leaders 1.4 years earlier. But the breadth of subjects studied shrank 5%. Collaboration dropped 22%.
Everyone is sprinting toward the same finish line.

Now your innovation team has the same problem.

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joe Brown joe Brown

What are we actually selling?

What are we actually selling? Working on pricing for a CPG client the past few weeks, and the math keeps breaking the same way. Cost of goods is too high. Can't price competitively. Every model we run shows we're 30-40% above competitors.

Classic consultant answer?
"We need to lower COGS or we're dead."

But that's not the important question.
The question is: What are we actually selling?

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joe Brown joe Brown

While You Were on Vacation, AI Infrastructure Got a Vocabulary Update

What the hell are RLMs? What’s Ralph Wigguming? Welcome back. If you’re lucky, you only have to catch up on 2700 unread emails AI’s entirely new jargon layer.

While everyone was arguing about Claude vs ChatGPT over the holidays, engineers were quietly building infrastructure that actually matters. Here's the cheat sheet…

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joe Brown joe Brown

Professional developers don't vibe code. They control code.

Professional developers don't vibe code. They control code.
New research shows exactly how…and why it matters for everyone else.

UC San Diego researchers studied 112 experienced developers (3-25 years) using AI coding agents in real work. The headline contradicts the hype: Pros don’t delegate. They direct.

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